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    PropAlly

    Cheaper than a week of agent fees

    PropAlly is the portfolio command centre for Australian property investors — free for your first property, then flat monthly tiers as your portfolio grows. Every plan includes every module: cash flow, ATO tax pack, bond evidence, state compliance, and AI inspections. Works with any agent, or none. No sales call, no per-property surprises.

    All prices in AUD, GST included. Cancel any time from your account.

    ★ EARLY BIRD PRICING

    Locked-for-life pricing for the first 500 paying customers. Save up to 41% — yours as long as you stay.

    MonthlyAnnual−2 months

    Free

    One property. Every calculator. No card. Forever.

    $0

    No credit card required

    • Properties(1)
    • All modules
    • Photos per tenancy(50)
    • PDF imports/month(3)
    • AI photo analysis/month(1)
    • Expense extractions/month(5)
    • Property lookups/month(3)
    • Portfolios
    • Priority support
    • Phone support
    ★ FOUNDING · SAVE 38%

    Starter

    For 1–4 investment properties. Locked-in Founding price for 24 months.

    $11.25−38%
    $7/mo

    Locked for 24 months · then $11.25/mo

    Billed annually ($84/yr)

    7 days free · $7/mo after · Cancel any time

    • Properties(4)
    • All modules
    • Photos per tenancy(Unlimited)
    • PDF imports/month(20)
    • AI photo analysis/month(50)
    • Expense extractions/month(50)
    • Property lookups/month(20)
    • Portfolios(2)
    • Priority support
    • Phone support
    Best for most landlords
    ★ FOUNDING · SAVE 38%

    Pro

    Up to 10 properties with email automation (500 docs/mo) bundled.

    $24.17−38%
    $15/mo

    Locked for 24 months · then $24.17/mo

    Billed annually ($180/yr)

    7 days free · $15/mo after · Cancel any time

    • Properties(10)
    • All modules
    • Photos per tenancy(Unlimited)
    • PDF imports/month(100)
    • AI photo analysis/month(200)
    • Expense extractions/month(200)
    • Property lookups/month(100)
    • Portfolios(5)
    • Priority support
    • Phone support
    ★ FOUNDING · SAVE 41%

    Business

    For serious investors. Email automation 2,000 docs/mo bundled.

    $49.17−41%
    $29/mo

    Locked for 24 months · then $49.17/mo

    Billed annually ($348/yr)

    7 days free · $29/mo after · Cancel any time

    • Properties(20)
    • All modules
    • Photos per tenancy(Unlimited)
    • PDF imports/month(Unlimited)
    • AI photo analysis/month(Unlimited)
    • Expense extractions/month(Unlimited)
    • Property lookups/month(Unlimited)
    • Portfolios(Unlimited)
    • Priority support
    • Phone support

    Email Lite add-on

    $9/mo

    AI email automation for occasional users — up to 100 documents/month. Available for Free and Starter members. Cancel any time.

    Extra document credits

    $0.05/document

    For Pro (500 docs/mo bundled) and Business (2,000 docs/mo bundled). Process more than your cap and top up with extra document credits. Credits work out from about $0.05 each. iOS users top up with consumable Doc Packs.

    We'll prompt you before processing above your plan's allowance.

    Why two email tiers instead of "unlimited"?▸

    Every email PropAlly processes costs us a few cents in AI tokens (GPT-4o + OCR). For a landlord with 1–5 properties that's ~$1–$6/month. For a power user running 10 properties with a busy forwarded mailbox it can spike to $40–$60/month in compute alone.

    Bundling "unlimited" into a $9/mo tier would mean losing money on heavy users or silently degrading the feature. So we let you pick the volume that fits your usage:

    • Email Lite add-on — $9/mo, 100 docs. For Free and Starter members who want the feature without upgrading. ~3 documents a day, plenty for a single rental.
    • Pro tier includes 500 docs/month bundled. Roughly 17 documents a day — covers most portfolios under 5 properties.
    • Business tier includes 2,000 docs/month bundled. For 10+ properties or busy property-manager inboxes.
    • Extra document credits — about $0.05/document. Pro and Business users can top up above their cap with prepaid credits. iOS users buy consumable Doc Packs ($5.99 / $24.99 / $49.99 for 100 / 500 / 1,000 credits).
    Common questions

    What landlords ask before signing up.

    Honest answers, not legal boilerplate.

    Who made PropAlly?
    PropAlly is built by a small team of Australian landlords based in Brisbane. Bootstrapped — no investors, no US parent company, no sales team. You'll also meet Tob Retsbol, PropAlly's AI property assistant (yes, his name is “Lobster Bot” spelled backwards; we're leaning into it). Every email to support@propally.com.au gets a real human reply, usually within a business day (24-hour SLA on business days). We're early — if that sounds exciting rather than scary, you're the sort of landlord PropAlly is for.
    I have a property manager — is PropAlly still for me?
    Yes — that's exactly who PropAlly is built for. Your agent manages the property; PropAlly manages your portfolio. Forward your agent statements (or connect your inbox) and the AI files rent, fees, and invoices against the right property — so you get cash flow, tax position, compliance deadlines, and bond evidence across every property, even when they sit with different agencies in different states. And if you self-manage some or all of them, the same dashboard covers that too.
    Is my Gmail or Outlook safe to connect?
    Yes. PropAlly connects via Google and Microsoft OAuth — the same standard Gmail-for-business uses. We get a read-only token scoped to the folders you choose, your password never leaves Google/Microsoft, and tokens are encrypted at rest in Azure. You can revoke access in one click from your Google/Microsoft account any time, and our servers never store the raw email body longer than a document needs to be processed.
    Do I get a free trial?
    Yes — every paid tier (Starter, Pro, Business) includes a 7-day free trial. We collect your card at signup via Stripe but don't charge it until the trial ends, and you can cancel any time during the trial at no cost from the Plans page in your account. Email automation add-ons (Email Basic, Email Unlimited) don't have a separate trial — the AI-token cost on our side makes a free-trial structure unsustainable there — but they're included in Pro and Business, so a tier trial gets you the automation feature to try for free.
    What happens if I cancel or downgrade?
    You keep access to whatever you've paid for until the end of the current billing period, then your plan drops to Free. All your properties, photos, bond evidence, and expense history stay in your account — nothing is deleted. You can re-subscribe later and pick up where you left off.
    Which Australian states does PropAlly support?
    All eight. QLD (RTA, Form 1a), NSW (NCAT, Fair Trading), VIC (VCAT, CAV, Healthy Homes), SA (SACAT), WA, TAS, NT, and ACT. Compliance checklists, rent-increase caps, entry-notice rules, and bond authority integrations are configured per-state. Move a property between states and PropAlly updates the rules automatically.
    What happens if I hit my email document limit?
    Incoming emails keep arriving — they just queue up for next month's cycle instead of being auto-processed. You'll see a yellow banner in the email dashboard with a one-click upgrade to Email Unlimited, so you're never surprised by a bill spike or a silent shutdown. No overage fees, ever.
    Is PropAlly a replacement for my property manager?
    Only if you want it to be. PropAlly isn't agency software — it's the owner's layer that works either way. Most users keep their agent and use PropAlly as their portfolio's source of truth: cash flow, tax, compliance, and bond evidence across every property. If you self-manage some or all of your properties, the same dashboard covers that too. Many investors do both — an agent for the interstate property, self-managed around the corner.
    Do you offer a refund if I change my mind?
    Yes. If you're within seven days of your first paid charge and haven't used a paid feature meaningfully (e.g. generated a bond PDF package or processed email documents), email support and we'll refund the month. After seven days or with active usage, cancel anytime and you won't be charged again.

    Still not sure? Ask us anything — real reply from a real human, usually within a business day.